About Us



Speedo believes that business should be conducted honestly, fairly and with respect for people, their dignity and their rights.

2.1 Our Employees

It is our policy that the people who work for Speedo, and their health, safety and rights at work, should be respected and protected. We strive to comply with all relevant employment laws and regulations in each country in which we operate. Beyond that, we follow our own Code of Business Conduct and we aspire to match the best employment practices in the country concerned.

2.2 People Who Make Our Products

Our products, most of which bear our brand name, are manufactured by hundreds of different supplier organisations employing probably hundreds of thousands of people in many countries, mostly in Europe and Asia. Our policy is only to do business with suppliers that adopt and implement our standards or have their own policies that reflect the same standards.

Our suppliers all have suppliers of their own and they in turn are supplied by others. It would be impossible for us to control the working conditions of the vast number of people who contribute in some way to what finally becomes one of our products. We therefore address our policy primarily to our direct suppliers and encourage them, in turn, to apply it to their own supply chains.

For our business to be and remain competitive in the market place, they need to have their goods made where they can be produced at the lowest overall cost, consistent with our required quality and technical specifications. This means that many products are made in countries where wages are relatively low. Nevertheless, suppliers should treat their workers properly, in accordance with our, and internationally recognised, standards.

We have developed a Code of Employment Standards for Suppliers.

It spells out how our suppliers should treat their employees and its requirements are that:

  • Living wages are paid,
  • Working hours are not excessive,
  • Working conditions are safe and hygienic,
  • Child labour is not used,
  • Employment is freely chosen by employees,
  • No discrimination is practised,
  • There is no harsh or inhumane treatment,
  • Freedom of association is respected, and
  • Regular employment is provided.

The full Code reflects the Base Code of the Ethical Trading Initiative (ETI) and is consistent with the relevant conventions and recommendations of the International Labour Organisation (ILO).



3.1 Our Employees

Local management in each of the countries in which Speedo has activities should, so far as is possible in the context of local laws and regulations, ensure that their employees are employed on terms that reflect Speedo standards as indicated above. Human Resources managers are responsible for reporting any employment practices that fall short of policy standards.

3.2 Our Suppliers’ employees

In many of the countries in which our products are made, the history, traditions, culture and, in some cases, even the law, make full compliance with our policy difficult for our suppliers in the short term.

In such circumstances, our approach is to work with suppliers to improve the conditions of their workers progressively, rather than to walk away from the issue.

Normally, only if a supplier fails to co-operate with us in implementing an improvement programme, will we sever our relationship with him.

Many of the difficulties we encounter are endemic to countries, regions or communities. We often work in partnership with other organisations, locally and internationally, to seek to address these issues. Such organisations may include other companies in our field of activity, local industry organisations and local and international welfare organisations, such as charities and other NGOs. In particular, we are a member of the Ethical Trading Initiative (ETI), an alliance of companies, non-governmental organisations and international trade union organisations working to improve conditions of employment throughout global supply chains.

Speedo is responsible for implementing the policy in respect of its own suppliers. The Group Corporate Responsibility Department, a small central team of specialists, provides advice, training and assistance, helps co-ordinate programmes and arranges participation in co-operative projects with other organisations.

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1.1 Speedo

At Speedo, we believe that business should be conducted honestly, fairly and with respect for people, their dignity and their rights. This Code is intended to make clear what this means in terms of practical behaviour. It spells out the standards of behaviour by which we try to manage the organisation. We expect and require that all managers and employees of Speedo apply the same standards in their dealings with other people and organisations.

1.2 What are we in Business for?

We are in business to create shareholder value by developing and marketing products of quality, reputation, performance, style and value and by selling them on fair terms to our customers.

To build long term sustainable shareholder value, we need to implement our vision to develop a category leading brand. We will do this honestly, fairly and with respect for people and the natural environment.

To continue to grow and prosper we will need, increasingly, to build partnerships with our customers and suppliers. Such partnerships must be based on mutual trust and we will earn our partners’ trust by operating according to the principles laid out in this document.

1.3 Stakeholders

There are a number of categories of people and organisations who are affected by our actions and to whom we have responsibilities. These include our employees, our customers, our suppliers, other business partners (such as licensees, distributors and joint venture partners) and the wider community. These are, of course, in addition to our shareholders, the owners of the business, to whom we have the responsibility to protect their investment and to make sure that they receive an appropriate return.

1.4 Status of this Code

This Code has over-riding status in governing the standards of our business behaviour. All contracts entered into by Speedo should be consistent with it. If there are any inconsistencies, we are required to act in accordance with this Code’s standards rather than any lower standards set out in such contracts.
In running our business, Speedo is required to observe the standards of conduct set out below.




2.1 Employees

Our employees are our greatest asset. Our continued success depends entirely on harnessing their talents and enthusiasm.

2.2 We will:

  • Respect the human rights of all employees (see our Employment Standards Policy document).
  • Provide good, safe and healthy conditions in which to work (a separate and more detailed Health & Safety Policy has been issued).
  • Provide competitive earnings and other employment benefits.
  • Offer fair terms of employment through contracts of employment that even-handedly confer mutual benefits and responsibilities on employer and employee.
  • Promote the development and best use of people’s talents.
  • Select, train and promote employees fairly, on merit, giving equal opportunities to all.
  • Not discriminate among employees or potential employees on the grounds of race, colour, religion, nationality, ethnic origin, political opinion, sexual orientation, marital status, gender, age, disability or part time or fixed term status.
  • Ensure a working environment that is free from harassment and bullying.
  • Manage people with consideration and respect, providing feedback on their performance.
  • Ensure that disciplinary procedures are documented, fair and open.
  • Keep all employees informed about changes, trends and developments within the brand.
  • Not ask any employee to do anything that is illegal or immoral or that fails to comply with the standards of any recognised professional body of which he or she is a member.
  • Encourage employees to speak up about any instances of wrongdoing or breaches of this Code that they become aware of.
  • Respect employees’ rights to join whatever lawful representative organisations they wish or to choose not to join any such organisations.
  • Respect employees’ rights to take part in civic activity (such as charitable work, acting as a school governor and standing for election to public office) and to practice their religions in accordance with their own beliefs, subject to their compliance with their contracts of employment.
  • Not seek to employ people on casual, fixed term, or other bases in order to avoid giving them employment protection, social security or other normal employee benefits.


3.1 Customers

To continue to succeed, we need to win and retain customers by building partnerships with them.

3.2 We will:

  • Supply products and services that offer consumers good value in terms of price, quality, performance, style, safety and environmental impact.
  • Establish mutually beneficial business relationships and strive to meet or exceed the spirit as well as the letter of our contractual commitments.
  • Seek clarity in all our agreements, trying to avoid any ambiguity about what we undertake to do and what we expect of our customers.
  • Ensure that any quality or performance problems that occur in our products are dealt with expeditiously with the minimum inconvenience to our customers and consumers.
  • Not seek to obtain sales or other business advantages by giving bribes or other dubious inducements. We will not make any payments to any employees of customers or government departments or agencies in order to obtain commercial advantage.
  • Take all reasonable practicable measures to prevent counterfeits of our products from being marketed.


4.1 Suppliers

An efficient and reliable supply chain is an increasingly key factor in business success. This requires close inter-dependent partnerships with our suppliers.

4.2 We will:

  • Seek to develop mutually beneficial partnerships with suppliers.
  • Comply with the spirit as well as the letter of contracts with suppliers, not taking advantage of unintended errors.
  • Seek clarity in all our agreements, trying to avoid any ambiguity about what we undertake to do and what we expect our suppliers to do.
  • Develop business with suppliers on the basis of their embracing and complying with our Code of Business Conduct, especially our Employment Standards, Health and Safety and Environmental policies.
  • Agree clear payment terms with our suppliers and make sure we pay them on time in accordance with those terms, not avoiding payment on technical pretexts.
  • Insist on honesty and integrity in all aspects of our business with suppliers and not tolerate any attempts to obtain business from us by payments or gifts to our employees or agents or members of their families.
  • Not establish business relationships with people or organisations that we have any reason to believe may be involved in unlawful or unethical business practices.


5.1 Community

We believe that business organisations have an obligation to be good corporate citizens.

5.2 We will:

  • Comply fully with the requirements of all laws and regulations of each country in which we operate.
  • Try to minimise any adverse effects of our activities on the environment and the earth’s natural resources (a separate Environmental Policy has been issued).
  • Not make payments to political parties or take any part in party politics, although we reserve the right to raise matters that affect our legitimate business interests with governments and political organisations.
  • Encourage our employees to become involved in community activities.
  • Support worthwhile relevant charity and community organisations and activities.


6.1 Competition

We believe in a free and fair market economy as the most appropriate environment for business. Therefore we will:

  • Compete vigorously but fairly in the markets in which we operate.
  • Not try to restrict competition by price fixing or participation in cartels.
  • Not seek to obtain confidential information about competitors by underhand means.
  • Respect other people’s intellectual property rights.

6.2 Financial Matters

All transactions by Speedo will be open and be fully documented and accurately reflected in the accounts of the company in accordance with established accounting procedures and will be subject to internal and external audit.

6.3 Confidentiality

We will take care to safeguard the confidentiality of information that we hold about employees and our business partners. Such information will only be made available to those by whom it is needed to undertake their work.

6.4 Understanding and Compliance

  • We will develop and implement programmes to enable all present and future employees to be informed about and understand our standards of business conduct and the behaviour required of them.
  • We will require our senior executives to report at least once a year on their compliance with our standards of business conduct and the steps they have taken to communicate these standards to all employees and monitor their application.

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Speedo considers environmental issues to be an influential factor in our drive for world class standards and sustainable development.
We recognise that our business activities affect the natural environment in a number of ways. We aim, through continuing improvement, to minimise the adverse effects on the environment and the earth’s natural resources, whilst safeguarding the health and safety of our employees and the public.

  • Comply with or exceed relevant legislative requirements. Where these are inadequate, we will set our own standards that comply with our environmental and ethical criteria.
  • Develop and implement a set of procedures to monitor, control, and review our significant environmental impacts (an Environmental Management System or EMS) and update it as necessary.
  • Encourage manufacturing suppliers to recognise their environmental responsibilities, offering support, training and advice to help them implement sound environmental, health and safety policies and practices.
  • Provide safe working conditions for our employees, encouraging them to identify possible improvements and providing training wherever necessary.
  • Design and manufacture our products with consideration of the environment, moving towards greater use of sustainable materials and processes.
  • Reduce progressively the environmental impact caused by our products and activities.
  • Communicate our policy and achievements widely and, where appropriate, freely share and disseminate the techniques used to improve environmental performance.
  • Make efforts to inform the end users of our products how to use and dispose of them and their packaging responsibly.
  • Protect local and wider communities from environmental damage or nuisance resulting from our activities, offering support to community ventures in the localities in which we operate.

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