7 February 2025

Boost your fitness goals and embrace the benefits of swim, the original full-body workout

Swim remains the ultimate full body workout engaging 24 muscles and offering a wealth of benefits that boost performance in wider fitness goals and sports

The Speedo Swim Workout Program: Your Blueprint for Full-Body Fitness

Ready to refresh your training routine in 2025? Speedo, the world’s leading swim brand, has unveiled 'Less Gym, More Swim', a new campaign initiative providing professionally curated fitness drills and inspirational content. The latest offering from Speedo aims to inspire fitness communities to add swim into their routines and start reaping the benefits of the original full-body workout.

Engaging 24 different muscle groups, swim-based training not only offers a refreshing way to supplement the typical training environment but also supports development in strength, flexibility, endurance, and mental wellbeing, making it a perfect addition for those looking to boost performance in primary sports such as football, golf, running, bodybuilding, or baseball. Video swim drills and inspirational content will also support wider disciplines across core strength and bodybuilding, further showcasing the far-reaching benefits of swimming.

Integrating regular swim workouts into existing regimes, holds proven benefits, a OnePoll* survey reporting improved stamina in 87% of participants, with 89% feeling fitter and stronger, when adding swim to their routines*. Further studies found that runners incorporating just a small amount of swimming (just 10% of their running training) improved 3.2km runs by over 13 seconds in eight weeks.*. Swim workouts also provide an effective calorie burner with just half an hour of steady swimming burning up to 350 calories*.

To support these goals, Speedo’s 'Less Gym, More Swim' drills will provide easy-to-follow swim fitness content, designed to inspire both core swimmers and wider fitness communities. Drills include focuses on Coordination & Technique, Power & Efficiency, Speed & Coordination, and Strength & Endurance, with further drill workouts to follow, available via the Speedo website. Speedo will also reveal a wave of innovative swimwear products to support training both in and out of the water.

Speedo ambassador and Olympic Gold Medallist, Cullen Jones said: “Throughout my career, swim training has benefitted all facets of my wider fitness goals and I’m excited to see Speedo’s latest campaign help inspire the fitness community to begin enjoying the benefits of swim-based workouts. Whether running, cycling, strength training, or simply looking to boost training goals, swimming has the potential to transform our fitness and wellbeing, and I encourage everyone to dive in and embrace 'Less Gym, More Swim'.”

Speedo VP Brand Marketing, Steph O’Neill said: "Swimming remains the ultimate and original full-body workout, engaging 24 muscle groups with low-impact, highly effective training that offers added benefits such as enhanced flexibility and mental well-being. With 'Less Gym, More Swim' we're inviting everyone to enhance their fitness journey and discover how swimming can offer a refreshing way to supplement their typical training environment and enjoy all the benefits of a full-body workout. Stay tuned to Speedo channels for updates and more swim fitness content throughout 2025.”

From February 2025, 'Less Gym, More Swim' will roll out across Speedo channels, providing tools and inspiration to enjoy the extensive benefits of the water, whether it be pool, lake, or ocean.